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Ecoxera and Carbon Clear Present Free Educational Webinar – "What the Carbon Market Means to Retail"

Published Thursday 13 August 2009

Austin, Texas, August 11 /CSRwire/ - Ecoxera and Carbon Clear announced today that they have partnered to deliver a free educational webinar on carbon management for retailers.

What: Free Educational Webinar - "What the Carbon Market Means to Retail"
When: Wednesday, September 2nd, 2009
Time: 10:00am to 10:45am CST

"What the Carbon Market Means to Retail" will be presented through WebEx on Wednesday, September 2, 2009 at 10am CST. Participants can register for the webinar at http://ecoxera.com/html/events/carbonforretail.html.

The free webinar will address the basics about the carbon market, its origins, participants, drivers and environmental standards, and will answer the following questions:

• What is a carbon footprint?
• Which areas of retailer operations should be included in a footprint?
• What does it mean to be a carbon neutral retailer?
• What is a carbon offset?
• How can a retailer create a competitive advantage by addressing their environmental impact?
• How does the carbon market affect a multi-site operator?
• Where does the supply chain come into the picture?

The measurement of carbon emissions is an effective platform to compare performance and is fast becoming the standard by which environmental initiatives are being judged.

"Understanding your carbon impact is quickly becoming a legitimizing force for sustainability initiatives," said Lauren Knauss, Executive Director of Carbon Clear. "Quantifying that impact in a carbon footprint prepared according to recognized standards offers a transparent account of environmental claims."

The world is looking to retail to help drive sustainability. The consumer of today, and of the future, has high expectations of retailers, hotels and restaurants, especially regarding the transparency of their operational and supply chain footprint.

"Carbon footprinting provides the key to understanding the entire emissions scope of your operations," said Justin Doak, Ecoxera CEO. "It unlocks the door to innovative and educated strategies for carbon reduction as well as providing opportunities for rebranding, repositioning and retaining employees."

Ecoxera and Carbon Clear look forward to sharing market perspective with the retail, hospitality and restaurant industry and their supply chain through this free educational webinar.

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